It's August 2000, and Maitri AIDS Hospice in San Francisco is rethinking its way to deal with raising money. As of late, Maitri has been depending progressively on government, corporate, and establishment awards. Yet Don Spradlin, Maitri's partner executive for individual blessings who was contracted in mid 1999 to concentrate on individual gifts and unique occasions, has gained some ground in expanding the quantity of individual contributors over the previous eighteen months. He initiated two new earned salary methods, both of which have pulled in new contributors and positive reputation for Maitri. In any case, singular gifts still record for just 8% of yearly working costs, and Spradlin is battling with characterizing his motivation and that of individual contributors inside of the generally grass-roots association.
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