Case ID: 9B09D001     Solution ID: 30383

Blackshop Restaurant Case Solution


In April 2008, the proprietors of the Cambridge, Ontario-based Cerny Hospitality Group (CHG) were thinking about the buy and execution of OpenTable's reservation administration programming in three of their eateries, including the Blackshop Restaurant. It was believed that the product could help in more successfully overseeing client request because of its capacity to permit on-line reservations and its information gathering ability, a change over its present manual reservation framework. CHG was a family-claimed and worked business and had made extensive progress with its own touch with customers. While considering the buy of the product, CHG had worries about the potential cost and rate of profitability, notwithstanding the key fit for this organization that put much accentuation on the human-touch and individual cooperation with clients.

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