For teaching purposes, this is the commentary-only version of the HBR contextual analysis. The case-only form is reprint R0506X. The entire contextual analysis and discourse is reprint R0506A. President Peter Walsh faces an exemplary trailblazer's difficulty. His organization, Crescordia, creates superb metal plates, sticks, and screws that orthopedic specialists use to repair broken bones. Indeed, as a result of the organization's long-standing duty to quality, some orthopedic specialists utilize only Crescordia equipment. What's more, now these clients have started to racket for the next-generation technology.
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