Case ID: 504063     Solution ID: 30957

Real Madrid Club de Futbol Case Solution


In June 2004, Florentino Perez, an understood Spanish agent, was chosen president of Real Madrid, one of the world's top soccer clubs. In his crusade, Perez had guaranteed to pivot the club's accounts, acquire world-class ability, and grow the club's image far and wide through numerous channels. As re-race lingers four years after the fact, his administration group considers activities to date and difficulties ahead as portrayed for the situation. Likewise portrays the soccer business and the patterns changing it.

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