Case ID: 591007     Solution ID: 31725

Techsonic Industries Inc Humminbird New Products Case Solution


After a few new item disappointments, the organization started utilizing client information to help grow new items. In 1989, the angling hardware industry is encountering a downturn, and the organizations business and benefits are slipping. The organization, which has one product offering (profundity sounders) and an in number brand (Humminbird), has directed generous statistical surveying on three new items. Of these, one is an augmentation of the current line, while the other two future new product offerings for the organization. Top administration is choosing which one or a greater amount of the three new items it ought to continue with.

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