Case ID: 703405     Solution ID: 32047

Bertelsmann AG Case Solution

Abstract

On July 28, 2002, Bertelsmann declared the terminating of its CEO, Thomas Middelhoff, in a move that shocked industry onlookers, investigators, and numerous representatives. Bertelsmann, a secretly held organization headquartered in Germany, was one of the biggest worldwide media combinations, with organizations traversing book distributed, printing, music, and TV. Somewhere around 1998 and 2002, Middelhoff had started a progression of vital activities went for encouraging more noteworthy reconciliation among its differing specialty units and fortifying their focused positions, verbalized a progression of rules that would reexamine Bertelsmann's portfolio blend, and hoped to get ready Bertelsmann for a move to an arranged first sale of stock in 2005. This case depicts these activities in subtle element and the choice of the supervisory board to impact an adjustment in administration. The new CEO, Gunter Thielen, needed to choose whether to impact a central movement in the organization's corporate system or a more unassuming reinterpretation of the course diagrammed by Middelhoff. Incorporates shading displays. May be utilized with: (9-704-438) Random House.


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