Case ID: A02030018     Solution ID: 32160

The Trials of Merrill Lynch Case Solution

Abstract

Stan O'Neal, recently assigned Chief Executive Officer (CEO) of Merrill Lynch, was torn by the need to advance intensely to deal with the series of scandals that hit the firm beginning in Spring of 2002, and contending need to abstain from making strides that may head out customers of Merrill's own budgetary consultants. The settlement with the State of New York had terms in which Merrill paid a US$100 million fine in June for misuse concentrated mostly on stock experts who had advanced stocks that their investigation did not bolster (but rather which were critical to Merrill for getting endorsing business). At that point they had to the arrangement with Martha Stewart, who evidently exchanged on inside data (gave by a Merrill money related counsel) in ImClone Stock and sold shares just before awful news was declared openly. Merrill Lynch was in the last place anyone would want to be in the press. O'Neal had been named President of Merrill in July of 2001, Chief Executive Officer in July of 2002, however to assume control from December 2002, and Chairman in April 2003, when David Komansky was to venture down. The circumstance was greatly troublesome for the new CEO, on the grounds that the stock exchange had been in a spiral for over a year by August of 2002. All venture banks were confronting declining business volumes and were experiencing issues in keeping their current customers upbeat. Merrill Lynch had effectively laid off 9,000 individuals in 2002 because of the downturn, and the firm was not looking to the possibility of more cutbacks and a subsequent drop in spirit among workers. Mr O'Neal was planning to make his residency as Merrill's pioneer the best ever, however he was hamstrung by the rehashed rounds of awful news that never appeared to end in the late spring of 2002. His arrangement to develop the speculation keeping money business and to make Merrill the worldwide pioneer in riches administration were put on hold while he tried to shore up the association and make them move in the correct heading by and by. Stan O'Neal said in The Economist on 8 June, 'there is a quality of skepticism encompassing each establishment that supports our capital markets' [p65]. The question was: how could confide in Merrill Lynch be re-set up?


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