Case ID: IES164     Solution ID: 33390

Bertelsmann Case Solution

Abstract

Pioneers of Bertelsmann AG (BAG), the fifth biggest media aggregate around the world, and first in Europe, had a choice to make in mid 2006. Under an understanding it had come to in 2000, GBL, its just shareholder not controlled by the Mohn family, had the privilege to offer its 25% stake in the organization in money markets, if it didn't achieve a concurrence with the Mohn family previously for a buyback of this offer bundle at a cost to be arranged. Quickly diagrams Bertelsmann's business lines, corporate society, and its administration structure as far as family and business control, and the states of both options and their results for the organization are portrayed (IPO versus offer buyback). Understudies are required to convey a balanced method of reasoning for their proposal on which distinct option for take, as though they were in the shoes of Gunter Thielen, CEO of Bertelsmann.


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