Case ID: 609046
Solution ID: 36636

JetBlue Airways Managing Growth Case Solution

Case Solution

Considers the circumstance confronting David Barger, President and CEO of JetBlue Airways, in May 2007 as he delivers the carrier's have to moderate its development rate in the reaction to expanding fuel expenses and the impacts of major operational emergency for the aircraft in February 2007. In 2005, JetBlue-ordinarily saw as a minimal effort transporter (LCC)- made a move that is frequently viewed as contradictory to the LCC model. In particular, JetBlue moved from a solitary air ship sort (i.e., the Airbus 320, or A320) to an armada with two sorts of air ship by including the littler Embraer 190, or E190. Understudies are at first solicited to consider the effect from this choice on JetBlue's operations procedure and plan of action. They are then requested that consider how the diminishments in flying machine limit development ought to be spread over the two plane sorts. This talk pivots on issues of airplane proficiency as well as on those of operational center and a definitive aggressive needs of the aircraft overall.


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